News / 8 November 2013

Tape your nose to your forehead to win


Project

Facebook app

Client

20th Century Fox / Premiere

Would you like to see what you'd look like with your nose taped to your forehead? Then try our new app for The Heat.

To help promote the release of The Heat, starring Sandra Bullock, we had the chance to combine some face recognition software with our usual trademark whiz-kiddery. We built some ‘digital sticky tape’ to recreate one the film’s best-loved scenes and gave you the chance to make yourself look decidedly stupid.