News / 16 November 2015

Love it. Hate it. Personalise it.


Project

Personalisation app

Client

Marmite / W Communications

A design classic with your name on it. (And no, you can't use swear words.)

Love it or hate it, you have to admit the label is a design classic. And now, thanks to the app we've just built, you can personalise it.

Head to http://bit.ly/1WUkvJ0 and you can replace 'Marmite' with Tom, Dick or Harry; though probably not Dick, as we included an inventively compiled and rigorously tested swear filter. The personalisation field took a fair bit of whizz-kiddery as well - coding the famous curved logo in live type was probably the best thing since sliced bread.