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News / 6 October 2021

Retail history


Our new website for Seven Dials provides a modern view of this historic area of central London

Seven Dials lies at the heart of Covent Garden, a hidden shopping village dating back to the 17th century. With new developments popping up around them and making lots of noise online, Seven Dials needed to update their website and promote their curated collection of shops, restaurants and bars with their usual air of calm sophistication.

We designed and built a multi-language, mobile-first site that guides visitors through the area’s winding streets, both before they visit and once they arrive. Elegant typography and minimal design provide the perfect platform for photography of the historic buildings and current residents, while the Features section allows famous visitors to talk about their favourite places and memories of the area.